Is it really that hard to fathom how quickly new technology changes purchasing patterns? At times it can be. We get so caught up in the newest trend that our still “new” tech becomes obsolete when the “newest thing” comes out. It is the nature of consumer growth, and it has shown with the growing number of tablet sales. Ever since the introduction of the iPad and its growing success, we have seen more and more tablets being developed. The demand for the product has become so high that it has now gotten other companies involved, like Microsoft and Samsung. Even the Kindle became more than just and eBook and decided to jump on the tablet band wagon. But just how successful are tablets now?
One could argue that we are right at the “prime time” for the tablet market. More and more models are being developed for the consumer market. But what about the desktop and the laptop? Are tablets going to spell the end of these products?
Research from IDChas indicated that buy the end of the fourth quarter this year, tablets will have outsold PCs. Even if only for the fourth quarter, that says a lot for the tablet market. We see how successful they have become. So much so that Apple even made its own product line for them with the iPad. If you were to walk into any Apple store, the first thing you will see are the iPads. Whether they be the iPad Minis or the iPad Airs, they are the first product line being displayed. The Macbooks come second in the display, with the iMac desktops being stored on the side of the stores. This general product placement is not without purpose.
Smart devices are becoming the norm. The end of this year was expected to see a 10.6% growth in the smart device market. By the end of 2017 however, the market growth will begin to slow to about 3.1% due to over saturation within the market. Many companies will be emerging with their own tablet products and here is where we will see the longevity of the devices put to the test.
Look at how much bigger certain phones are getting. Take the Samsung Galaxy S4 or the Galaxy Note for example. These phones are a lot bigger than some would originally anticipate and it again is not without purpose. Even these devices are getting names now. The ever popular “phablet” or “phone-tablet” will start to see more of rise in consumer purchases. The demand for smaller and cheaper tablet devices that can receive texts and make calls will increase.
Take the tablet now though. We saw innovation with the laptop. We saw a computer that we can take on the go. With the introduction of the tablet, we saw even more portability. The tablet was capable of doing the same basic functions as the laptop or desktop could but was smaller, sleeker, and more mobile. This alone has consumers looking to it for their computing needs.
Expect to see the tablet outsell the PC by the 2015.